“I’m a big-busted athlete so I know how important a good bra is.” (Which is exactly why Berlei tapped her to test their “Master of Bounce” in last year’s campaign.) RELATED VIDEO: What Amy Schumer Has to Say About Posing Nude Judging by her.
Every match Serena has ever played in the past 8 years has been in a Berlei bra! The new Berlei campaign, ‘The Bounce Masters’, as the name implies, is all about the mastery of bounce, featuring the supreme bounce master, Serena Williams and Berlei.
This Berlei ... pair. Berlei's ad is not gratuitous. It's not sleazy or even sexual. Rather, it's a fistpump-worthy piece of advertising that addresses women's body concerns head or, rather, breast on. Yes there's boobs bouncing under a sports bra and.
Berlei’s ad is not gratuitous. It’s not sleazy or even sexual. Rather, it’s a fistpump-worthy piece of advertising that addresses women’s body concerns head or, rather, breast on. Yes there’s boobs bouncing under a sports bra and women trying to.
Berlei has tapped Serena Williams for a commercial to plug their innovative bras. The company bills itself as a brand ensuring that each product is “carefully designed and engineered to offer superior support and fit for real women.”.
Serena Williams goes shirtless and wears nothing but a bra during a promotional event on Thursday afternoon (December 15) in Melbourne, Australia. The 33-year-old tennis player showed off Berlei’s new “Reduce The Bounce Bra” and her svelte body at Myers.
This was not it, of course. She unveiled a new TV spot for Berlei bras ("Bounce") and abused to the point of extinction yet another dastardly tennis racquet. First, the Berlei commercial: And a bonus: Serena's behind-the-scenes, making-the-video piece here.
Host Sydney has completed its first work for Berlei lingerie after winning the account in November. The Bounce campaign was completed with Host’s creative partner Parlour and sees two women bouncing on yoga balls in sports bras. The aim of the campaign.
We provide Berlei with feedback of the effectiveness of the bras to reduce the amount of breast bounce or motion during these activities. We obviously have female athletes who require proper equipment and a good sports bra is what an active woman.
The ad kicks off with the tennis champ showing off her six pack, standing in a black leather skirt with a black and white Berlei bra, as she smashes a tennis ball on the floor and says sternly: ‘Bounce.’ A Berlie voice over woman can then be heard.